Monday, 5 September 2016

5 Measures That Can Boost The Performance Of A Zencart Store



An online store despite a wonderful UI and amazing features can drive customers away if it doesn't load fast enough. So, even if you have created an e-commerce website using a feature-rich platform such as Zencart, it would be necessary for you to optimize the store’s performance. Let us look at some of the significant measures that can boost the performance of an online store built on the Zencart platform:

Upgrade Zencart To The Latest Version
An updated software version is always better in terms of quality and performance than its previous version. So, make it a point to check upon new releases and upgrade your Zencart store to the latest version. It is noteworthy to know that upgrading requires some amount of technical knowledge and skill and therefore, it would be advisable to avail the services of a Zen cart development company in India or elsewhere for store upgradation.

Deploy Dedicated Hosting
The performance of a website depends greatly on its hosting server. Out of the kind of web hostings available, a dedicated hosting is the one that renders the best performance. So, if your budget allows so, make sure you deploy it for your online store.

Deploying Fewer Add-ons & Reduce HTTP Requests
Lesser the number of data files of your online store, lesser would be the number of HTTP requests required to upload the store from the server, and higher will be the store’s performance. Now, in order to reduce the number of HTTP requests of a Zencart store, avoid deploying add-ons in a large number. For building a Zen cart e-commerce website with the minimum number of add-ons possible, make sure you hire a team experienced in delivering Zen cart development services.

Optimize Images
Use of large images can adversely affect the speed of an e-commerce website. It is therefore, important to optimize the images of an online store for its optimum performance. For optimizing the product images of a Zencart store, the Image handler 4 add-on must be deployed.

Make Sure Your Server Is Installed With A PHP Accelerator
A PHP accelerator optimizes the speed of any PHP application. Now, Zencart being a PHP application can also be optimized by ensuring that a PHP accelerator is installed in the server deployed for the online store.

By the implementation of the aforementioned measures, we can ensure that a Zencart store is optimized for performance.

Friday, 5 August 2016

How To Secure Your Prestashop Store From Potential Attacks



Securing your online store from hackers and attacks is a foremost priority that every online store owner must attend to. A security lapse in your online store can gravely damage your store’s finances. If you have an online store built on the Prestashop platform, following are the key measures that can keep your store safe and secure:

Employ Different and Strong Passwords For Every Level
Handling an online store requires setting up a username and password for different levels such as FTP and platform database. It is important that you create different and strong passwords for every level. Make use of a password manager that can store your multiple passwords and also help you suggest strong ones.

Deploy A Secure Payment Gateway
It is important that you deploy a secure payment gateway for your online store. If you do not wish to deploy a third-party payment gateway and want to opt for a non-hosted payment gateway, then you need to give special attention to website security. Perfect security in this case can only be achieved by a Prestashop development company reputed for secure and flawless code.

Deploy Updated Versions For Your Prestashop Store
Prestashop releases minor versions of its shopping cart software in regular time intervals. These versions can be deployed for your online store with automatic updates that Prestashop provides for. Every update comes with bug fixes, that ultimately enhances the security of your online store.

Deploy Security Plugins
There are a host of Prestashop plugins that render security to your online store. Some of them are-
Protect My Shop: The plugin protects your store from all kinds of injections and data thefts. Moreover, you can activate or deactivate a protection based on your needs.

Ban IP Address: The module allows you to black-list suspicious IP addresses and re-direct banned users to another site.

Login Protector: The module allows you to control the access of your store by the use of a login password which only selected people have. The module is especially useful when you want to sell your products to a specific set of people or company.

Block Bots: The module allows you to block your store’s access from particular IP addresses, users from a particular country, and even user-agents.

Download Secure Plugins & Themes
When you are installing themes and plugins from an external source (ie non-official Prestashop source), then make sure that you scan them for malware before use. Additionally,in order to prevent attacks on your store, you must test these third-party plugins and themes for vulnerabilities. These vulnerabilities can be checked by a team rendering Prestashop Development

Services.
With the implementation of the aforementioned measures, you can secure your website from potential attacks with appreciable success.

Contact us:
321, Tower B4, Spaze iTechPark,
Sector 49, Sohna Road,Gurgaon
Website: http://www.ecommercedesign.co.in/
Email ID: sales@ecommercedesign.co.in

Friday, 22 July 2016

Must Have Shopify Apps For Better Online Marketing



An essential factor that contributes towards the success of your online store is a sound marketing strategy. An online store can be effectively marketed online by obtaining better search engine rankings for your store’s domain, an optimal social media presence, an effective e-mail marketing strategy.

Different e-commerce platforms offer different plugins that can be deployed for marketing it effectively. Since Shopify Development in India and across the world is taking to new heights, it would be worth knowing how its applications can be used for an effective marketing strategy. Therefore, let us know about some must-have Shopify apps for better online marketing:

1)Apps For E-mail Marketing: E-mails are the most regularly read items by internet users. You can tap this widely used medium for letting customers know about near future discounts and sales, and new products by employing a regular e-mail marketing strategy, which can be actualised with the use of suitable apps such as MailChimp. Moreover, you can also engage with first-time customers by the use of happy mail app, that sends a thank you e-mail to first-time customers.

2)Apps For Better Search Engine Rankings: With apps such as SEO Manager, you can optimize your store’s search engine rankings with a set of features, which includes SEO scan and suggestions, editing titles and descriptions, and etc. Moreover, with the SEO image optimizer app, you can optimise your images of your store, consequently allowing better search engine results for your product images.

3)Apps For Social Media Marketing: With the social sharing buttons app, you can share new products on your store’s official social media accounts easily and let your customers popularize favourite products on social media too. Moreover, with the social media marketing app, you can schedule product and content posts for a week. Additionally, the app allows you to search for GIFs and interesting content for sharing as well.

In addition to the above-mentioned apps, you can deploy customized apps, built as per your visual and functional preferences, and built by a reputable Shopify App Development Company in India or across the world. Thus, with the aforementioned apps and/or customized ones, you can market your online store with success.

Contact us:
321, Tower B4, Spaze iTechPark,
Sector 49, Sohna Road,Gurgaon
Website: http://www.ecommercedesign.co.in/
Email ID: sales@ecommercedesign.co.in

Wednesday, 29 June 2016

The Advantages Of Using Zencart For Your E-commerce Project


ZenCart is a shopping cart with the GNU General Public License. It offers a host of features that make it an ideal choice for an e-commerce project. Let us delve deeper into its features and know some noteworthy advantages of using the shopping cart. Here follows a list of its top advantages:

1)Free and Open-Source: The online store management system provides its source code in an open source format. Thus, you can build a unique shopping cart by customizing the freely available source code.

2)Easy Customization: Zencart provides an override system that allows easy customization of your shopping cart. The override system describes the collection of files required to customize the look of your cart. These files are added to the custom folders that are provided in the module and template folders. Moreover, the override system helps in retaining cart customization during new patches and upgrades.

3)Wide Range Of Modules: Basic e-commerce modules relating to categories such as marketing, shipping, payment, admin tools, product types, troubleshooting tools and etc. are available for free. Moreover, paid modules come at relatively low prices. The availability of a wide range of modules at a free or low price implies that the online store management system can prove to be an ideal choice for ventures with a tight budget.

4) Simple Hosting Requirements: The cart requires very simple hosting requirements. An e-commerce store running on ZenCart just needs a standard LAMP stack to operate. Moreover, the online store management system can run on different platforms (ie Linux/ Mac/Windows) with the same hosting requirement.

5)Availability Of Skilled Talent: One of the major requirements for accomplishing an e-commerce project is skilled talent. The online store management system is based on the widely popular PHP language, which is an easy language to learn and work upon. This automatically creates a huge availability of skilled talent that can render Zencart development services.

6) International Reach: With the language pack modules of major languages, including French, Spanish, German, and etc., you can make your store in any language, for customers based in any part of the world. Moreover, with the cart’s support to multiple currencies, you can accept transactions from any part of the world.

With the aforementioned advantages, it is a must for any e-commerce venture to consider deploying Zencart. Additionally, it would be necessary to employ a suitable Zencart web development company in India or across the world so that the online store management system can be used to its full potential for your project.

Contact us:
321, Tower B4, Spaze iTechPark,
Sector 49, Sohna Road,Gurgaon
Website: http://www.ecommercedesign.co.in/
Email ID: sales@ecommercedesign.co.in

Thursday, 18 February 2016

Important Things That Should be Known About Magento Development and Customization

Today there would be very less people in the world of ecommerce who have not heard about Magento as it is the most popular platform in the industry for the development of online stores. The popularity is mainly because of the power, feature-rich, robust in nature and open source. All these facts have made Magento ecommerce website design services unavoidable for the companies.
However, it is important for every business to know the basics things about their requirement to get the maximum benefit from the platform.


  • What is your requirement from the eCommerce site that you are going to develop?
  • What all features or functions of the Magento platform will benefit you more?


If you have answers for these questions then it is ensured that you can develop a great online store that will have all the powerful features of Magento platform.

Read More: https://www.apsense.com/article/important-things-that-should-be-known-about-magento-development-and-customization.html

Friday, 22 January 2016

Shopify is Powering Online Shopping Evolution

Today if you look at the blog-sphere closely then most of the users are talking more about the latest online shopping systems written using Ruby on Rails called Shopify. It is the latest version that has used awesome graphics and Web 2.0 flavor. Not only the design or the looks but shopify has made the creation of cart and selling products effortless. Various eCommerce website designing companies are shifting to this technology because of its ease to operate.


Even the users have reported that the online stores developed using shopify looks sophisticated and faster than other online stores. This feature gives the online stores more loyal customers. Shopify ecommerce development India are benefited very much the launch of this new technology as it has got very positive response from both users and business houses around the world. Users are very comfortable using online stores developed using this technology as they can checkout at any point of time without any hassle.

Read more: http://www.mytechlogy.com/IT-blogs/10484/shopify-is-powering-online-shopping-evolution/#.VqHboh9h08o

Wednesday, 20 January 2016

Why Prestashop and Magento are Better eCommerce Solutions


Today we all are witnessing a kind of revolution where all the business houses are implementing online store technology to boost their sales and to reach their customer. However, only a successful eCommerce store can achieve this target and for that it is vital to choose the right platform for your online store. Today most of the organizations and developers opt for Prestashop open source eCommerce platform to develop their eCommerce web portal.

Prestashop has become so much popular because of its numerous advantages over other platforms. To make sure that you are able to experience the complete benefits, you need to hire the best Prestashop website development services provider for your portal. If you search for the companies then you will find many rendering their services at very low cost, but you should check for the quality also. Only experienced and the professional Prestashop developer will be able to deliver the output as per your desire or else you will have to compromise on many features.